An AI sub-editor in your newsroom.
A custom AI editorial system built around your style guide, your writing preferences, and your workflow — editing your stories on your computer while you gather the ones no one else can.
Free 30-minute workflow review. No obligation.
Choose Your Tier
The Sub
~$40/month
- Cowork watches your story folder and edits every file to your house style, automatically
- Style guide encoded from your existing rules, or built with you from scratch
- Social media posts generated from your stories for Facebook and Instagram
- Edited stories saved to your output folder, originals preserved
- Runs on-demand or on a schedule you set
- Remote setup on your computer
Setup: $500
The Newsroom
~$100/month
- Everything in The Sub, plus:
- One-key email capture — press a key in Outlook, the email and attachments land in your editorial folder
- Content automatically classified and processed — media releases, fillers, letters, advertorials each handled with the right rules
- Web content extraction — capture story leads from online directly into your pipeline
- Photo naming and captioning automated
Setup: $1,000–1,500
The Engine
~$200/month
- Everything in The Newsroom, plus:
- Story Publisher app — AI-generated headlines, subheadlines, social post variants, photo captions, and one-click CMS publishing
- CMS integration built for your platform — WordPress, Ghost, Squarespace, or custom
- AI stock images generated from your story content
Setup: $2,000–3,000
What your AI sub-editor actually does
Edits every story to your publication's style guide — automatically
Learns your journalists' individual mistake patterns and fixes them
Fact-checks names, titles, and details against the web
Processes your stories while you're out chasing the next one
Generates headlines, subheadlines, and social posts from a single story
Names and captions your photos
Localises media releases into publication-ready articles
One-click CMS publishing — integration built for your specific platform
Generates AI stock images tailored to your stories
Organises your files and folders
Tracks your edition progress with a live dashboard
"The journalism industry has no idea where AI will take it."
"I'll show you."
Most newsrooms have lost their sub-editors. This brings them back.
Regional newsrooms are shrinking. Fewer staff, fewer resources, same deadlines. This isn't about replacing jobs or handing editorial judgment to a machine.
Your AI sub-editor works the way you want it to. Run it fully automated — it makes the mechanical edits and flags everything else for you to review. Or set it to flag only — nothing changes until you say so. You stay in control of every word that goes to print.
The goal is simple: let thinning newsrooms stay above water. Compete with metro publications without metro budgets. Free up your journalists to do the work that actually matters — the reporting, the sources, the stories only a local newsroom can tell.
The AI handles the admin. The fillers. The file movement. The generic press releases that are already written by AI — badly. The journalism stays human.
It doesn't replace journalists. It keeps newsrooms alive.
How it works
Free 30-minute call — we look at your workflow together
I encode your style guide and build your system offline
Remote setup session on your machine — I process your actual stories live so you see it working
You're editing with AI by end of day
Who I am
13+ years in newsrooms including News Corp mastheads and government communications.
Harvard CS50 and CS50 AI certified.
I built a complete AI editorial system from scratch that produces a weekly newspaper.
Not a consultant who's read about AI — an editor who built this for his own newsroom and uses it every day.